ESG Impact & Metrics
The receipts. The framework. The whole damn thing.
Fiscal Year 2026
Our Public Benefit Purpose
Filthy Chips is a Delaware Public Benefit Corporation. Yes it's a a vibe AND it's a legal structure. Our corporate charter legally obligates us to consider stakeholder interests equivalent to shareholder returns.
"The specific public benefit purpose of Filthy Chips Co. is: to demonstrate that capitalism can be practiced consciously by using business as a vehicle to promote healthier and more sustainable snacking in the USA, support regenerative farming practices, and advance marine conservation efforts to protect our coasts and waterways."
That's in our charter. Permanently. Can't delete it. Lawyers made sure of that.
ESG Framework
As a pre-revenue startup in Year 1, we're laying the foundation. Our ESG strategy is built on three pillars aligned with our public benefit purpose.
Environmental
- •1% for the Planet — Full company membership. All revenue, all products, full accountability.
- •Focus: Clean Water & Marine Conservation, specifically Barnegat Bay watershed
- •Clean ingredients: Avocado oil (no seed oils), real spices, pronounceable everything
- •Year 2+ goal: Verified regenerative sourcing for potatoes
Social
- •Beach cleanup sponsorships along the Jersey Shore
- •Educational content about marine conservation baked into brand storytelling
- •Local partnerships with Jersey Shore environmental orgs
- •Co-manufacturer selection criteria include labor practices assessment
Governance
- •Delaware PBC Structure: Directors legally required to balance profit with purpose
- •Transparent Reporting: This report. Published annually. You're reading it.
- •B Corp Path: PBC establishes legal foundation; certification targeted Year 2-3
- •1% for the Planet Certification: Third-party verified giving
Year 1 Metrics
We're pre-launch. Many metrics are baseline or foundational. We track what we can measure now and build the framework for comprehensive tracking as we scale.
🌊 Environmental Metrics
| Metric | Year 1 Target | Status |
|---|---|---|
| 1% for the Planet Membership | Active | Enrolled within 90 days of revenue |
| Environmental Giving (% of Revenue) | 1% minimum | Scales with revenue; dues cover commitment this year |
| Beach Cleanups Sponsored/Organized | 2-4 events | Partnership with local orgs |
| Clean Ingredient Standard | 100% | No seed oils, no artificial anything |
| Regenerative Sourcing Assessment | Baseline | Evaluating co-man supply chains |
🤝 Social Metrics
| Metric | Year 1 Target | Status |
|---|---|---|
| Community Events Participated | 4-6 events | Sampling, sponsorships, cleanups |
| Local Partnership Discussions | 2-3 orgs | In conversation with Barnegat Bay area orgs |
| Co-Manufacturer Labor Assessment | Baseline | Evaluating partner practices |
⚖️ Governance Metrics
| Metric | Year 1 Target | Status |
|---|---|---|
| PBC Legal Structure | Complete | Delaware PBC incorporated |
| Annual Benefit Report Published | This document | You're looking at it |
| Board Composition | 3 founders | Will expand post-funding |
| B Corp Assessment Progress | Baseline | Initial self-assessment planned |
Prospective Partner Organizations
We're evaluating and in discussions with organizations within the 1% for the Planet network that protect coasts and waterways—especially the Barnegat Bay watershed and Jersey Shore region. No formal partnerships yet, but these are the types of orgs we're looking to support.
Estuary & Watershed
- • Barnegat Bay Partnership
- • Save Barnegat Bay
Ocean Conservation
- • Clean Ocean Action
- • Surfrider Foundation NJ
Marine Wildlife
- • Save Coastal Wildlife
Shellfish & Cleanup
- • ReClam the Bay
- • 4Ocean (plastic removal)
As we finalize partnerships, we'll update this report with confirmed giving recipients.
Year 1 Giving Summary
Real talk: we're pre-revenue. Here's where we stand.
The math is simple: 1% of nothing is nothing. But the commitment is locked in. When the revenue comes, so does the giving.
Year 2: What's Next
About This Report
This ESG Impact & Metrics Report is published annually as part of our commitment to transparency as a Delaware Public Benefit Corporation. It fulfills our obligation to report on our efforts to pursue our stated public benefit purpose and considers the interests of those materially affected by our conduct.
Questions or feedback? Hit us up at hello@filthychips.com
Filthy Chips Co.
Delaware Public Benefit Corporation
"Potato chips that give a damn."
Published: January 2026
Still Reading? Nice.
Most people don't make it this far. Thanks for giving a damn.